This very interesting social media graphic was placed on the HubSpot blog. Very interesting to see that mobile social media users are more sociable…my wife often tells me I’m being anti-social when on my iPhone. Did you like this? Share it: Tweet
Read MoreHow mobile phones are changing social media 1
Posted in: Marketing Strategy, Mobile Marketing, Online Marketing, Social Media
Successfully changing perceptions of the Old Spice brand 0
If I asked you a year ago what came to mind when I said “Old Spice”, what would you say? For me, it would be a reminder of my grandfather, a coal miner – a “manly man” – who would put on Old Spice aftershave when he cleaned up after a hard day at work. …
Read MoreThe right social media channels for your business 0
“We need to set up a Twitter account and a Facebook page for our business.” Really? Why Twitter and Facebook? What are you trying to accomplish? We are hearing comments like this more and more from our clients, so we thought we’d share some guidance on the topic. What social media channels should you use …
Read MoreG20 Protests: completely ineffective for communicating a message 0
Thousands of people, many of them good intentioned people seeking to peacefully get their message across, marched in Toronto during the G20 Summit this past weekend. What was the cause that mobilized so many people? I have no idea…and few people do. The protests were completely ineffective for getting their message out. Some of the …
Read MoreShould you be using social media to build your brand? 0
The answer is…it depends. Your question should not be whether or not you should be using social media to build your brand. It should be, “Is my ideal customer using social media?” If they are, you should be too. Here are some stats from the Social Media Examiner that show the growth in social media: If your business …
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